General Sales Agent (GSA) & Marketing Service

PAM was founded on expertise in GSA services to airlines. Having accumulated industry knowledge and experience for more than 50 years, today, we thrive as a Representation Specialist for all kinds of travel-related principals.

We offer a holistic approach on Passenger General Sales Agent (GSA), Cargo General Sales & Service Agent (GSSA) services and marketing representation covering Hong Kong, Macau and Mainland China – – our goal is to help you expand and sell without the hassles of being on the ground.

We are part of the team with our aviation and destination principals – we understand your culture, brand equity and ambition, and work to your specifications, because ultimately, we are aligned on the same target – to increase flight load factor or space utilisation, maximise revenue, and to bring more travelers to your destinations.

Our scope of services:

  • Sales and distribution

  • Marketing and publicity services, including research and intelligence

  • Reservation and customer service

  • Representation office with counter

  • Contact centre management

  • Product development

  • Recruitment and training

  • Finance and legal advice

  • Flight route development

  • Air charter operation